Get Subscribers Without Offering a Discount
Ever wonder if you didn’t have to offer a discount to get subscribers to sign up for your newsletter? Yes! It is possible to grow your email list without ever offering a discount, even if you are a small business. Brands do this all the time and successfully grow and maintain their newsletter lists.
How to Understand Email Analytics
You’ve been checking the data, reading the analytics and noticing which emails perform better than others, but haven’t a clue what to do about it? What do all those email analytics actually mean? Let’s talk about how to understand your email performance data and learn how to do more of what’s working and stop doing what isn’t. Email analytics made easy.
What is an Email Welcome Flow?
Before you go live with your newsletter sign up, you need this one thing first. A welcome flow is their first experience with you. It confirms their subscription, it helps them bond with your brand, and gives them that coupon you promised. Let’s look at a few simple steps and learn what makes up a really good marketing email.
Why Email?
Why is having an email newsletter important? There are many benefits a newsletter can give a brand, especially a small business. Email helps with promotion and sales, building community, increasing brand loyalty, and is an easy way to find out more about your customers. There are things that email can do that no other marketing channel can.